Event
Execution
Campaign - Open
Immediately
Campaign - Clicked Any Campaign Link
Immediately
Campaign - Clicked Specific Campaign Link
Immediately
Search – New
Immediately
Review - New
Immediately
Review - Status Changes to Approved
When a review status changes to “Approved.” It might be when a new review is added if you don’t moderate them
Review - On a Bought Product
Immediately
Product - Expected Lifespan Reached
When invoice is created
Sales - New Abandoned Cart
Every 15 mins, checks for new abandoned carts
Customer - Signup
Immediately
Customer - Login
Immediately
Customer - Last Activity
Every 15mins, checks for no activity. Activity is loaded from the Magento® reports table. Only works for customers
Customer - Birthday
Daily, around 1:30 am
Shipment - Tracking Added to Shipment / New Ship. W/ Tracking)
Immediately
Shipment - New Shipment (NO tracking number)
Immediately
Magento® Internal Event
Immediately
Form – New Entry Added
Immediately
UTM Campaign
Immediately
Order - New Order
Immediately
Order - Bought Specific Product
When the invoice is created
Order – Status changes to [any Magento® available status]
Immediately